The Marketing Team of the Future – resources

When you can’t do it yourself…..Consultants and Agents to the rescue!

Download the transcript and presentation from Janet Fishers’ recent session on the ALPSP webinar ‘The Marketing Team of the Future’.

Discover how consultants and agents can be used effectively to support the marketing team of the future.

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Download: ALPSP webinar narrative      Download: ALPSP Webinar slides

 

About : Janet Fisher, Senior Publishing Consultant, PCG

As Senior Publishing Consultant, Janet works with academic, commercial, and reference publishers to support their marketing  efforts. Prior to joining PCG, Janet was Associate Director for Journals Publishing at The MIT Press where she managed a diverse program of scholarly journals in arts and humanities, social sciences, and science. During her time at MIT Press, she also served on the Journals Committee of the Professional and Scholarly Publishing Division of the Association of American Publishers, and on  the board of the Association of American University Presses.

From her background in academic journals publishing, Janet has gained an extensive knowledge of online hosting platforms, journal publishing operations, and print-to-online strategies, which gives her the ability to work with publishers on a wide range of projects.

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